Big investment in product development and supply chain
In addition to showcasing product, Zest 4 Leisure will be using Solex to outline its latest investments in product development and supply chain. It is investing upwards of £400,000 in product development facilities and personnel, ahead of the 2022 season.
The company has appointed Neil Sholes into a new role as Head of Product Design and Innovation and is building an ‘Innovation Centre’ at its headquarters.
Neil’s remit for Zest is to spearhead a dedicated team researching and designing new product in line with consumer trends, meeting customer product requirements, and further developing key concepts such as ‘easy to build’ and sustainability.
The Innovation Centre, which is currently under construction will be a state-of-the-art product design and development suite including research and concept development, the latest CAD design technology, a prototyping build area, a production studio, and a marketing zone. The facility will launch over the summer.
Commitment to sustainable supply
Meanwhile Zest has also recruited an initial four staff in Eastern Europe and the UK with further appointments planned as it ramps up its commitment to sustainable supply.
A new warehouse management system has also been installed as part of a digital implementation across the board.
Further recruitment and improvements are ongoing as the company sees significantly increased demand.
Zest 4 Leisure’s managing director, Steve Morgan commented:
“Being outdoors, feeling close to nature and enjoying our outside spaces is more important than ever. Our current products are massively in demand. Customer satisfaction and innovation are both key to Zest and we are concentrating absolutely on both to ensure that we can provide first class ideas and sustainable product supply in these unique circumstances.”